Analysis · Ford
Ford's Privacy Promise Bans Selling Your Driving Data, Not Sharing It
Ford pledges never to sell how you drive. Its consent-based data pipes to insurers, open since 2020, are left untouched — and that's where GM's drivers got hurt.
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Ford
Ford: A legacy of innovation, from the Model T to electric vehicles, shaping the future of mobility
Analysis · Ford
Ford's Truck Buyers Aren't Ignoring $4 Gas. They're the Ones Who Can Afford It
Ford's CFO says $4 gas hasn't dented F-Series demand. She's right on volume, but the buyers left are the ones who can afford it, and Ford is pricing for them.
Analysis · EVs
Ford's $30,000 Fathom Is Really a Home Battery That Happens to Be a Truck
Ford's new home backup hardware only matches Tesla's price. The bargain is the $29,945 truck attached to it, the cheapest home battery on wheels in America.
Analysis · Safety
Ford's F-Series Speedometer Recall Took 20 Months. The Fix Takes Two More.
The first complaint about stuck F-Series speedometers reached Ford in January 2025. The recall came 20 months later, and the fix won't arrive before December.
Analysis · Ford
Ford Gave the Bronco the Raptor's V6. Read the Fine Print Before You Cheer
The 380-hp V6 is real progress, but with record sales, no prices yet, and leather quietly swapped for vinyl, Ford is shifting Bronco buyers upmarket.
News · Two Years On
Ford EV and Hybrid Sales Two Years On: The EV Surge Reversed, Hybrids Kept Going
Ford's EV sales rose 61% in Q2 2024. In Q2 2026 they fell 41% to 9,746, the F-150 Lightning was gone, and the Maverick Hybrid set a record.
News · Ford
Ford Announces July 10 Reveal for All-Electric Capri Coupe-Crossover
Ford confirms the all-electric Capri coupe-crossover will debut on July 10, built on VW’s MEB platform.
News · Two Years On
Shelby F-150 Two Years On: 25 More HP, Almost the Same Price, a Super Snake Twin
The 2024 Shelby F-150 made 785 hp for $139,995. The 2026 trucks make 810+ hp for $800 more, and the line now splits into off-road and street versions.
News · Ford
Ford Reveals F-150 Lightning SuperTruck Details Ahead of Pikes Peak Debut
Ford’s F-150 Lightning SuperTruck, featuring over 1,400 hp and advanced aerodynamics, will compete at Pikes Peak on June 23.
News · Ford
Ford Opens Mustang GTD Orders in Europe, Mexico, and Puerto Rico
Ford is now accepting Mustang GTD orders in Europe, Mexico, and Puerto Rico until July 19. Prices vary significantly, with the GTD costing up to $562,300 in Austria and $325,000 in Puerto Rico.
News · Ford
Ford Patents New Safety Innovation for Compressed Gas Tanks in Super Duty Trucks
Ford’s new patent details a safety innovation for compressed gas tanks in Super Duty trucks, featuring a design to move tanks away from impact zones and increase capacity.
News · Two Years On
Ford Bronco Sport Badlands Two Years On: Less Power, More Gear, Then a Price Cut
The 2025 Badlands got bigger screens and a Sasquatch package but lost 12 hp. In 2026 Ford cut its price by $1,000 and moved features into an option pack.
News · Ford
2025 Ford Mustang GTD Interior Revealed: High-End Materials Meet Track Performance
The 2025 Ford Mustang GTD, priced at $325,000, boasts a luxurious interior with Recaro bucket seats, carbon fiber, and leather.
News · Ford
Ford Issues Recall for 2024 Mustang Over Clutch Line Safety Concerns
Ford is recalling 2024 Mustangs due to a loose hydraulic clutch line that may cause fires. Owners received notices via the FordPass app. If you own a 2024 Mustang with a manual gearbox, contact your dealer for inspection.
News · Ford
2025 Ford Expedition Unveiled with Major Updates and Hybrid Potential
The 2025 Ford Expedition gets a significant refresh with new exterior and interior updates. Highlights include revamped lighting, a Lincoln-inspired interior, and potential hybrid powertrain.
News · Two Years On
Hennessey H850 Mustang Dark Horse Two Years On: Ford Built Its Own 795-HP Answer
In 2024 Hennessey's supercharged Dark Horse made 850 hp and ran 10.9-second quarter miles. In 2026 Ford launched a factory-supercharged Dark Horse SC with 795 hp.
News · Ford
Ford Pauses Dealer EV Investments Amid Certification Program Changes
Ford asks dealerships to pause EV investments as it revises its electric vehicle certification program based on dealer feedback. New program details will be announced in June.
News · Ford
Velocity Modern Classic Unveils Convertible Package for 1967-1968 Ford Mustang
Velocity Modern Classic’s new Convertible Package for the 1967-1968 Ford Mustang combines vintage style with modern performance, featuring a Gen III Coyote 5.0-liter V8, updated suspension, and luxury interior upgrades. Available for $30,000.
News · Ford
Ford CEO Calls for Lighter Cars Without Sacrificing V-8 Engines
Ford CEO Jim Farley wants lighter cars, including Mustangs, without losing the V-8 engine, despite stricter emissions rules and growing vehicle weights.
News · Ford
Ford Recalls 2024 F-150 Due to Potential Steering Control Issue
The 2024 Ford F-150 is being recalled for a potential loss of steering control due to an incorrect fastener.
